Still Taking Orders by Email? Here’s What It’s Costing Mid‑Sized Wholesale

by Bharat SharmaB2B EssentialsPosted on Comments are Disabled

There’s a moment most operations managers in wholesale distribution know well. It’s 4:45 on a Friday afternoon. Three order emails came in during lunch. One has an attachment with a half-filled spreadsheet. Another is a reply to a reply to a reply, somewhere deep in a thread from Tuesday. The third just says “same as …

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Man with tablet in a shite button down shirt in a warehouse crouching and inspecting boxes while holding a tablet

Maximising Profits: Leveraging Upselling and Cross-Selling in B2B eCommerce

by katarina whiteB2B Essentials, Industry NewsPosted on Comments are Disabled

Demographics are changing in B2B, as 71% of buyers are now Millennials or Gen Z, according to a recent Forrester report. As a result of these digital natives stepping into decision-making roles, customer expectations need to be met with a more consumer-like, sleek digital experience.  As businesses increasingly embrace online sales, upselling and cross-selling are …

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